Level up your hotel marketing strategy with these useful resources, the best hotel marketing tools for task management, content creation, email, and more.
Read More
Your hotel email marketing campaigns could be nurturing new leads, upselling arriving guests and creating repeat business. Here’s exactly what to send and when.
Read More
What metrics should your hotel focus on in 2021? It’s not so simple. Here are a few KPIs to consider.
Read More
Before you add a blog to your hotel website, understand the pros and cons. There are a few reasons your hotel should have a blog — and why blogging isn’t right for every hotel.
Read More
Without a clear hotel social media strategy in place, many hotels will fail to reach a wider audience of potential guests, improve their brand reputation, and drive more direct bookings.
Read More
Addressing your most frequently asked questions about COVID-19 is an important way for hoteliers to ease concerns, give advice, and clarify vital information ahead of arrival.
Read More
How to get a job in the hospitality industry right now, including the most in-demand skills and resume tips.
Read More
Improve SEO on your hotel website by understanding the SERP features which can help you rank on Page One.
Read More
Preparing for a post-COVID world means having a defined hotel recovery strategy. Use this guide to clarify your hotel reopening marketing plan and recover your business and bookings.
Read More
Learn the Instagram algorithm, find the right hashtags for your hotel, and get on the Explore page to reach new customers for your hotel with Instagram marketing.
Read More
What are the most important social media platforms for hotels to use? Learn the essential hotel social media marketing strategies you should try for each.
Read More
Coronavirus has had a huge impact on the hotel industry. Hotel marketers, here’s what you can be doing right now to prepare and recover.
Read More
When the global economy suffers, you may wonder how to market your hotel in a period of low demand. Here are a few ways to increase occupancy and revenue during a downturn.
Read More
Here's a peek behind the scenes of my process as a top hotel copywriter, from working on digital marketing campaigns to travel articles for hotels and resorts.
Read More
Properties can use content pillars to better execute their hotel content marketing plan. Here’s how to find your hotel content pillars using your audience personas.
Read More
Use these five simple steps to adjust your hotel marketing strategy in 2020 and develop more effective marketing strategies for hotels and resorts.
Read More